Engineers, Go WILD

Caitrin’s TEDx talk from January 2018

Engineers who incorporate the tools of cultural anthropology in their work create product and system designs that don’t just solve problems—they can result in designs that enhance people’s lives. Caitrin Lynch, Professor of Anthropology at Olin College of Engineering, shares examples where going WILD (short-hand for Watch, Inquire, Listen, Do) did just that. Caitrin challenges us all to go WILD as we think about the supports our aging family members and neighbors could use to keep active and engaged.